Urban Reclaim

Empowering Community Through Urban Revitalization

Empowering Community Through Urban Revitalization

Empowering Community Through Urban Revitalization

Project Overview

Stakeholders:

City of Detroit, Rescue MI Nature NGO

Role:

UX Researcher, UI/UX Designer

Year:

2024

Duration:

6 Months

Tools Used:

Figma, Figjam, Qualtrics, Zoom

Team:

Product Designer, Researcher, Developer

Role:

Product Designer

Year:

2023

Duration:

2 Months

Tools Used:

Figma, Miro, Figjam, Whimsical, Google Forms

01

INTRODUCTION

Objective

To design a platform that bridges community members, organizations, and city planners, enabling collaborative revitalization of underutilized urban spaces. Urban Reclaim fosters economic growth, social well-being, and environmental sustainability, with Detroit serving as a scalable pilot model.

02

KEY CHALLENGES

Problem Statement

Cities worldwide, including Detroit, struggle with urban blight, underused spaces, and economic challenges. Despite community interest in revitalization, there is no centralized platform for collaboration among residents, NGOs, and officials. Urban Reclaim addresses these challenges by providing tools for idea-sharing, project planning, and execution, transforming neglected spaces into vibrant community hubs.

03

USER PAIN POINTS

Research & Discovery

To design a community-focused platform for revitalizing Detroit's underutilized spaces, I conducted surveys, interviews, and field research. Insights revealed that residents are eager to transform spaces but face barriers due to a lack of tools and transparency. These findings informed features that promote collaboration, address diverse needs, and ensure clear project timelines and roles.

04

SOLUTION

Design Impact

Urban Reclaim addresses community revitalization with a collaborative platform, intuitive navigation, and tailored tools. Low and high-fidelity wireframes streamlined user flows, incorporating transparency and accessibility to empower residents and organizations, ensuring an efficient, user-centered approach to transforming underutilized spaces.

05

CONTRIBUTION

My Role and Collabration

This was my capstone project where I closely collaborated with the City of Detroit and Rescue MI Nature NGO. I conducted background research, literature review, user interviews, and focus group interviews, analyzing data through affinity mapping. I also led the user journey mapping, ideation, wireframing, prototyping, and usability testing processes.

Project Overview

Stakeholders:

City of Detroit, Rescue MI Nature NGO

Role:

UX Researcher, UI/UX Designer

Year:

2024

Duration:

6 Months

Tools Used:

Figma, Figjam, Qualtrics, Zoom

Team:

Product Designer, Researcher, Developer

Role:

Product Designer

Year:

2023

Duration:

2 Months

Tools Used:

Figma, Miro, Figjam, Whimsical, Google Forms

01

INTRODUCTION

Objective

To design a platform that bridges community members, organizations, and city planners, enabling collaborative revitalization of underutilized urban spaces. Urban Reclaim fosters economic growth, social well-being, and environmental sustainability, with Detroit serving as a scalable pilot model.

02

KEY CHALLENGES

Problem Statement

Cities worldwide, including Detroit, struggle with urban blight, underused spaces, and economic challenges. Despite community interest in revitalization, there is no centralized platform for collaboration among residents, NGOs, and officials. Urban Reclaim addresses these challenges by providing tools for idea-sharing, project planning, and execution, transforming neglected spaces into vibrant community hubs.

03

USER PAIN POINTS

Research & Discovery

To design a community-focused platform for revitalizing Detroit's underutilized spaces, I conducted surveys, interviews, and field research. Insights revealed that residents are eager to transform spaces but face barriers due to a lack of tools and transparency. These findings informed features that promote collaboration, address diverse needs, and ensure clear project timelines and roles.

04

SOLUTION

Design Impact

Urban Reclaim addresses community revitalization with a collaborative platform, intuitive navigation, and tailored tools. Low and high-fidelity wireframes streamlined user flows, incorporating transparency and accessibility to empower residents and organizations, ensuring an efficient, user-centered approach to transforming underutilized spaces.

05

CONTRIBUTION

My Role and Collabration

This was my capstone project where I closely collaborated with the City of Detroit and Rescue MI Nature NGO. I conducted background research, literature review, user interviews, and focus group interviews, analyzing data through affinity mapping. I also led the user journey mapping, ideation, wireframing, prototyping, and usability testing processes.

Project Overview

Stakeholders:

City of Detroit, Rescue MI Nature NGO

Role:

UX Researcher, UI/UX Designer

Year:

2024

Duration:

6 Months

Tools Used:

Figma, Figjam, Qualtrics, Zoom

Team:

Product Designer, Researcher, Developer

Role:

Product Designer

Year:

2023

Duration:

2 Months

Tools Used:

Figma, Miro, Figjam, Whimsical, Google Forms

01

INTRODUCTION

Objective

To design a platform that bridges community members, organizations, and city planners, enabling collaborative revitalization of underutilized urban spaces. Urban Reclaim fosters economic growth, social well-being, and environmental sustainability, with Detroit serving as a scalable pilot model.

02

KEY CHALLENGES

Problem Statement

Cities worldwide, including Detroit, struggle with urban blight, underused spaces, and economic challenges. Despite community interest in revitalization, there is no centralized platform for collaboration among residents, NGOs, and officials. Urban Reclaim addresses these challenges by providing tools for idea-sharing, project planning, and execution, transforming neglected spaces into vibrant community hubs.

03

USER PAIN POINTS

Research & Discovery

To design a community-focused platform for revitalizing Detroit's underutilized spaces, I conducted surveys, interviews, and field research. Insights revealed that residents are eager to transform spaces but face barriers due to a lack of tools and transparency. These findings informed features that promote collaboration, address diverse needs, and ensure clear project timelines and roles.

04

SOLUTION

Design Impact

Urban Reclaim addresses community revitalization with a collaborative platform, intuitive navigation, and tailored tools. Low and high-fidelity wireframes streamlined user flows, incorporating transparency and accessibility to empower residents and organizations, ensuring an efficient, user-centered approach to transforming underutilized spaces.

05

CONTRIBUTION

My Role and Collabration

This was my capstone project where I closely collaborated with the City of Detroit and Rescue MI Nature NGO. I conducted background research, literature review, user interviews, and focus group interviews, analyzing data through affinity mapping. I also led the user journey mapping, ideation, wireframing, prototyping, and usability testing processes.

Product Film

Design Process

DISCOVER

  • Background Research

  • Literature Review

  • Benchmarking

  • User Surveys

  • User Interviews

  • Contextual Enquiry

  • Focus Group Interviews

DEFINE

  • User Persona

  • Affinity Mapping

  • User Journey Mapping

  • Storyboarding

DEVELOPE

  • Ideation and Brainstorming (Crazy-8, Idea book)

  • Lo and Mid Fidelity Wireframes

  • Useability Evaluation

DELIVER

  • Design Refinements

  • UI Style Guide

  • Clickable Prototype

User Pain Points

Primary research for Urban Reclaim revealed that communities struggle to access resources, collaborate effectively, and revitalize underutilized spaces. These insights guided the development of a platform to foster connections, streamline planning, and promote transparent collaboration for impactful neighborhood transformations.

Community Engagement

Residents are eager to revitalize spaces but lack the necessary tools and platforms.

Diverse Needs

Spaces hold potential for various uses like community gardens, pop-up shops, cultural centers, etc.

Transparency Gaps

Users want clear timelines, roles, funding, and impact metrics for projects.

User Interviews and Focus Groups:

To understand the community's perspectives and needs, 18 individual interviews were conducted with diverse stakeholders, including government employees, NGO members, educators, and residents. Additionally, focus group discussions with 8 participants, aged 26–55, were held remotely in Detroit. These sessions highlighted unique challenges and opportunities in revitalizing underutilized spaces, shaping the project’s direction with valuable insights.

95%

Community Engagement

Users mentioned showcasing visible impact attracts more people to community engagement events.

80%

Access to Information

Community members should be aware of the things happening in and around their neighborhood.

72%

Challenges and Barriers

Revival can be intertwined with collaborative problem-solving by residents and the government.

Storyboard

The storyboard follows Alex, a community-driven resident, as he transforms a vacant lot in his neighborhood using Urban Reclaim. He begins by exploring the interactive map to identify available spaces. After initiating a project, Alex collaborates with residents through the discussion chat room and gathers resources via the marketplace. Using the AR visualizer, he previews potential designs and shares ideas through virtual graffiti, inspiring others to join the initiative. The streamlined platform empowers Alex to bring his vision to life with ease and transparency.

Design Decisions

Urban Reclaim focuses on empowering users with collaborative tools to transform their neighborhoods. Key features like an interactive map, project management tools, a virtual graffiti board, and an AR visualizer were carefully chosen to foster creativity, accessibility, and community engagement.


Early mockups streamlined user flows, tested interactive features, and established a clean layout to ensure usability. Iterations prioritized simplicity and clarity to align with diverse user needs.

Low-Fidelity

Mid-Fidelity

High-Fidelity

Impact

Urban Reclaim empowers communities by providing:

Active Collaboration

Tools to connect residents, planners, and organizations.

Transparency

Clear visibility into project funding, timelines, and expected outcomes.

Sustainable Growth

Revitalized spaces drive local business, community pride, and tourism.

Reflection

What I Learned

This project emphasized the importance of community-driven design and iterative development to address diverse urban challenges. Transparency and trust are vital for engaging stakeholders effectively.

Next Steps

  • Expand partnerships with NGOs and local businesses.

  • Introduce additional features like volunteer recruitment and enhanced funding tools.

  • Scale the app to other cities facing similar challenges.